In a post back in May (2009) Daniel Browning said that two things determine the rate of a photo shoot. Those being: "how much your time is worth to you and how much your time is worth to the customer." He continued to say "the price you charge should fall between those two points."


My friend was doing research for her boss and asked me how much for professional headshots for three people (three poses each). And then in addition to the headshots she wants group shots. I told her $250 plus travel (because round trip it would be over 100 miles). What do you think of the rate?