Quote Originally Posted by Dallasphotog
You can do absolutely nothing but make yourself sick worrying about the folks that will undercut your prices. There are 3 photography studios in the mall closest to me and they are in a price war from hell. Last week I saw one of them advertising a studio session with one 8x10 print for $3.99. [img]/emoticons/emotion-3.gif[/img] I guess they hope to make it up in volume.

I work at a studio in Target (It's better than washing dishes). They do a "just come in and you get a free 8x10 and no sitting fee!" deal.. I had a walk in the other week that got just that. No revenue whatsoever. Part of me died that day.. They also do the $3.99 "traditional sheets" where every sheet that is straight out of camera be it 1 8x10, 2 5x7's, or whatever is only $3.99. The rest of me died when I saw that.


As for personal pricing, I'm one of the undercutting jerks (being new and only a senior in high school, it didn't feel right to come out first-year-shooting with a three digit sitting fee). I won't tell you my sitting fee here for fear of persecution haha :X My print prices are in line with a Target studio though. On average, I'm grossing about $150-$200 per senior shoot. Am I correct in saying, "not bad for a first year photog still in my age group." ?