That 70s Effect

[johnker]

Hi everyone,


I've been scouring the internet for a resoucre on vintage tinting in photoshop. I'm currently working on a project that I would like to have an authentic retro vibe, very similar to the images seen in this portfolio:


http://www.fashionserved.com/Gallery/Benjamin-Eyewear-SpringSummer-09-Lookbook/290248


If you have seen anything out there please share the link, or if you have any suggestions yourself that would be great! Thanks,


John

[Keith B]

Shoot RAW play with white balance and tint, lower the black point and play with contrast until you achieve the look you are trying for.

[alexniedra]

I agree with Keith. This has helped me achieve the "look" I've wanted in the past.

[bardinjw]

There's numerous ways to do this. You can search through http://www.flickr.com/groups/photoshopsupport/discuss/ for suggestions.


Here's a quick recipe - the big key to this one is in the blue channel.

• Make a curves adjustment layer
• Boost the red channel a little
• Take a bunch of the contrast out of the blue channel by flattening it out (lift up the leftmost point, and pull down the rightmost)
• If it's too magenta for you, boost the green a little.
• If you want a more washed out look, overlay a white layer.