Yeah, Beacon because of the lighthouse. An iconic source of light. The confusion is even greater with people who aren't photographers. I had my own version of the vector art I had made but I really don't do very well with vector.. That's when I called Boss Graphic. He threw me the "vier" curve ball, and I'm really glad he did.
Vier is my last name. It is pronounced just like the German numeral, but here in America everyone pronounces it like "Veer", and even then there is a common mispronunciation of "Vire".
I really wanted to stay away from a "so and so photography" type of name because everyone does it. Really difficult to find a name that has the .com, .net, and .org domains available. I like Vier Image Studios, though. Never occurred to me to just use my last name.. and I really like what he came up with.
I have asked just about everyone I know and somewhere in the neighborhood of 40 strangers at a coffee shop. The Beacon got quite a few weird reactions, i.e. BACON, frozen fish seller, restaurant, etc. Not to mention some of the points made here about how it should also be a clean watermark that doesn't distract from an image, which the beacon logo will.
I'm pretty sure I'm going with Vier Image Studios. Thanks a bunch guys!





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